I blogged for 10 years before going “dark” before 2020…and thank God, because NO ONE needed any extra opinions during that season! So I happily sold vintage furniture and made a TONS of money. Three years selling vintage furniture taught me so much more than just taking blogging courses could. Although, I do love a good blogging course.
Here are some tips from all my years blogging, speaking and selling that I can say makes a good blog…heck, really makes a good anything.
How to Really Capture Your Audience’s Attention on Your Blog Post
- Know Your Audience:
- Understand your target audience and tailor your content to their interests and needs.
- Consider the tone and style that will resonate with your readers.
- Compelling Headline:
- Craft a catchy and relevant headline that grabs attention.
- Use keywords to improve search engine visibility.
- Introduction Matters:
- Create a strong and captivating introduction that entices readers to continue.
- Clearly state the purpose or main idea of the blog.
- Clear Structure:
- Organize your content with a clear and logical structure. Use paragraphs, headings, and subheadings to break up the text.
- Use bullet points or numbered lists for easy readability.
- Engaging Content:
- Provide valuable and relevant information to your readers.
- Use anecdotes, examples, and case studies to illustrate your points.
- Be informative, entertaining, or both, depending on your blog’s purpose.
- Conversational Tone:
- Write in a conversational tone to connect with your audience.
- Avoid overly complex language or jargon unless your audience is familiar with it.
- Visual Appeal:
- Use high-quality images, infographics, or multimedia to break up the text.
- Ensure that your blog is visually appealing and easy to read.
- SEO Optimization:
- Incorporate relevant keywords naturally throughout your content.
- Use meta tags, meta descriptions, and alt text for images to improve search engine optimization (SEO).
- Call to Action (CTA):
- Encourage reader engagement with a clear and compelling call to action.
- This could include asking for comments, sharing the post, subscribing to the blog, or exploring related content.
- Edit and Proofread:
- Edit your content for clarity, coherence, and grammar.
- Proofread carefully to catch any spelling or typographical errors.
- Mobile-Friendly:
- Ensure that your blog is optimized for mobile devices, as many readers access content on smartphones and tablets.
- Promote Your Blog:
- Share your blog on social media and other relevant platforms.
- Engage with your audience through comments and discussions.
- Consistency:
- Maintain a consistent posting schedule to keep your audience engaged.
- Consistency helps build trust with your readers.
- Stay Authentic:
- Be true to your voice and personality. Authenticity builds a connection with your audience.
Remember that writing a great blog is an ongoing process of improvement. Pay attention to feedback, analyze your blog’s performance, and adjust your approach accordingly.
And maybe…go sell some vintage furniture and learn a few lessons…I know I did!